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Brandon Hochman is like many other motorcyclists. Into all sorts of bikes. The guy has a mind like many motorcyclists – and when he lost his dog it broke his heart. So he decided to do something about it. Combining his passion for riding and marketing savvy from years of snowboard competition (Brandon was in the first 2 X-Games), entrepreneurial spirit (as the owner of PETaPOTTY) and sense of adventure he struck out on a customized Sportbike to spread the word to chip your pets. His pain became his message to encouraged dog owners to chip and register their best friends, so they would not suffer the same fate he did. ride4humanity.com is the result.

After a successful ride from Los Angeles to New York City, Brandon was set for the return trip and more weeks of adventure on two wheels. Unfortunately, his custom 2006 Suzuki GSXR was stolen a scant three hours before his slated departure. Brandon has holed up in Brooklyn for three weeks hoping that the unique machine would pop up, and despite some attention from the local police department, there are no strong leads.

Indian Motorcycle is proud to loan Brandon a new 2015 Indian Roadmaster to head back home. Brandon will depart on Monday the 29th, and will travel in style and comfort on the most luxurious motorcycle to bear the Indian brand.

Brandon has been leaning on the kindness of friends, pet lovers and strangers as he crosses the country to spread the word by couch surfing and staying in guest rooms. You can follow his adventure via - Facebook.com/ride4

Please find the press release from Brandon, as well as images of his stolen motorcycle in the post below. Individuals with leads or information on the custom 2012 Suzuki GSXR should contact the NYPD 90th Pct. – Detective unit at (718) 963-5368
 

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Charity ride interrupted by theft - Indian Motorcycle loans a new Roadmaster to complete the mission

BROOKLYN, NY. — September 19 2014 — Brandon Hochman, a Los Angeles native, woke up to discover his custom motorcycle stolen on 08/29/14 while waiting in Brooklyn for some service before returning to the West Coast. Hochman had already completed 3600 miles heading East, and was looking forward to the ride home to complete the Ride4Humanity's 7200 mile pledge across America and back. Hochman, determined to complete this years pledge cross country and back, has been waiting it out in New York in the hope his motorcycle will be recovered reached out to the industry and friends for a ride. Indian Motorcycle stepped up.

“We got word what happened to Brandon, and as pet lovers and fans of motorcycling adventure, we knew we could help out,” says Indian Motorcycle Marketing Manager Julie Elepano. “We wish Brandon a safe journey, and thank him for his mission to help keep owners and their pets together.”

First his dog and now his custom motorcycle. Hochman the inventor of PETaPOTTY, founder of SKYBARK and winner of the Ride4Haiti, lost his dog in 2010, while throwing NYC's largest dog party in the penthouse of the Hotel Pennsylvania during Westminster, where Hochman rented out all three ballrooms to showcase his "dog club". His NYC SKYBARK event had over 750 people with dogs in hand and strutting his red carpet. The next morning he received the heart-breaking call from his girlfriend in Los Angeles who said that "his dog was missing".

Hochman’s mission soon after is to ride cross-country to spread awareness for this cause, and rides to benefit Best Friends Animal Society "Adopt, Spey, Neuter and Micro Chip your Dog" So that nobody has to be heartbroken the way he has.

This will be Mr. Hochman Third time crossing the states on the Ride4Humanity and he couldn't be any happier then to team up with such a brand as Indian Motorcycles.

For more information - ride4humanity.com, Facebook.com/ride4, http://bestfriends.org/home.aspx.

Donations towards the charity can be made directly via: https://secure.bestfriends.org/page/outreach/view/personalFR/ride4humanity

Instagram exposure: @split_lanes @ride4humanity @superartbike

#ride4humanity
#r4h14
#ride4cause
#r4h
 

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It's stories like this that both keep my faith in humanity alive and make me wonder why the hell do people do the things they do (steal someone else's property). Kudos for Indian for stepping up and providing this man a ride home, and kudos to Mr. Hochman for his endeavors to raise awareness for this worthy cause.
 
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Not sure how many people are following this, some pics:







 
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